Analytics Consulting Services
Maximize the value of your Piano Analytics data!
The Piano Professional Services team supports you to ensure that every piece of data collected is reliable, structured, and actionable, so you can accurately steer your performance and make truly data-driven decisions.
We understand your challenges
Our consultants support you at every key phase of your Analytics projects
Onboarding
Where it all begins
We lay the foundations of Piano Analytics by aligning your business challenges with your analytics needs. The goal is to define what to measure, why to measure it, and how to monitor it from day one, in order to build a clear view of your performance.
→ Frame your business objectives and translate them into relevant KPIs
→ Align teams around a shared tagging plan and data model
→ Deploy initial reports to immediately analyze your data and user journeys
Data collection
Capture the data that drives your decisions
We ensure reliable, continuous data collection across all your environments and new features, building a solid foundation for clear and consistent analysis.
→ Define a structured tagging plan that reflects your journeys and objectives
→ Ensure clean, stable data collection, deployed with or without a TMS
→ Configure and enrich Piano so your marketing and behavioral data are properly leveraged
Monitoring
Illuminate your decisions with reliable, actionable insights
We analyze your journeys, user behaviors, and conversion dynamics to understand what drives interest, creates value, and limits performance.
→ Detect breaks, key variations, and weak signals impacting your results
→ Analyze journeys to identify levers of interest, engagement, and conversion
→ Extract clear trends to guide your marketing, product, and business decisions
Optimization
Identify gaps and hidden opportunities
We audit your journeys, dashboards, and configurations to uncover improvement levers, simplify what exists, and strengthen what creates value.
→ Identify high-impact improvement opportunities
→ Reveal untapped opportunities within your existing journeys, indicators, and reports
→ Improve tagging efficiency to collect data that truly supports decision-making
Data governance
Ensure controlled, consistent, and compliant data to support decisions
We structure a clear and sustainable Analytics framework aligned with your business challenges and regulatory obligations (GDPR, ePrivacy, HIPAA, etc.). The goal is to guarantee reliable, secure, and responsibly used data across the organization.
→ Ensure KPIs are consistent and interpreted the same way by all teams
→ Structure simple, accessible documentation to streamline usage and knowledge transfer
→ Integrate privacy requirements (GDPR, consent, data minimization) into all Analytics practices
Let’s discuss your upcoming projects with a Piano Analytics expert (20 min)
A short discussion to identify your challenges, critical data, and immediate actions to take (no commitment).