Data Monitoring
Want to understand what truly drives performance?
Continuous monitoring and analysis of your data are essential.
Monitoring is not just about checking whether data is being collected. It is a strategic lever that allows you to detect change, identify what works, observe what blocks performance, and understand what truly creates value.
Analyzing your data means analyzing your market, your user journeys, your campaigns, and your decisions.
This is where everthing happens…
Effective monitoring requires continuous work across several dimensions:
Analyzing user journeys to understand where attention, engagement, and conversion are gained
Tracking the evolution of key KPIs to measure the impact of your marketing and product actions
Identifying weak signals and critical variations before they turn into problems
Ensuring data consistency over time to maintain a reliable, actionable view
Quickly detecting anomalies to avoid decisions based on incorrect data
Targeted interventions for in-depth analysis
Deep-dive : Conversion funnel
This service helps you precisely understand where users progress, hesitate, and drop off within your conversion funnel, allowing you to identify the most effective levers to improve business performance.
Deep-dive : Engagement & Retention
Our teams help you understand what builds a lasting relationship with your users. A dedicated consultant analyzes your cohorts and user behaviors to identify which content, experiences, or campaigns turn occasional visitors into engaged users.
Deep-dive : Content performance
Our teams help you gain a complete view of your content performance. A dedicated consultant analyzes your data to identify what drives engagement and what limits editorial performance.
Smart Alerting
This service ensures you never miss critical variations in your data. A dedicated consultant reviews your existing reports, identifies key indicators, and designs a custom alerting system to proactively inform you of significant trends, breaks, or anomalies. You react faster and make decisions with confidence.
And it doesn’t stop there…
Beyond these packages, we deliver custom analyses tailored to your challenges: journeys, segments, campaigns, product performance, or any other strategic focus.
We create dedicated dashboards, within Piano or using third-party tools, to give your teams a clear and immediately actionable view.
Have a specific reporting need or an analysis to dive deeper into? Let’s talk.