Advanced Training Courses - Explore & Share Data
Data Query, Segmentation & Calculated Metrics Training - 1 Day
You have already mastered the analyses presented in the Explorer tool and you would like to go further and create customised reports based on your data model.
Do you want to work on your data dynamically in Excel, or in a dataviz tool (Power BI, Tableau Software etc.). Or do you want to connect your digital data into your information systems?
Data Query is equipped with various data visualisation and export capabilities and enables you to meet these needs.
In a nutshell...
⏲️ Duration: 1 day
🧑💻 Profiles: Business User, Digital Analyst, Advanced Digital Analyst, Administrator
🎯 Training goals:
Master Data Query in order to create your own data templates and export them
Acquire an excellent understanding of the segmentation tool
Learn to create custom metrics corresponding to your own KPIs
🌍 Piano offices (Paris 9) or Customer offices or Remote - No hybrid format
💰 Pricing (excl. VAT): starting at 1125 € (initial rate, for up to 5 participants)
Defining Relevant KPIs, Boards & Dashboards Training - 1 Day
Do you wish to effectively manage and drive your digital platforms, and have access to key indicators that are perfectly adapted to your activities, your positioning and your digital strategy?
Do you wish you could quickly and simply communicate this performance tracking to the relevant stakeholders and teams?
This training will help you understand the key methods and concepts of managing performance and defining KPIs. When paired with the Dashboards tool, this training will enable you to put these concepts into practice by building a dashboard using a real data set.
In a nutshell...
⏲️ Duration: 1 day
🧑💻 Profiles: Digital Analyst, Advanced Digital Analyst, Data Scientist, Administrator
🎯 Training goals:
Understand key principles of managing digital performances
Learn to define your own KPIs according to your digital goals
Work autonomously to create your own dashboards, enabling efficient decision-making
Acquire best practices for performance management and dashboarding for each business industry
🌍 Piano offices (Paris 9) or Customer offices or Remote - No hybrid format
💰 Pricing (excl. VAT): starting at 1125 € (initial rate, for up to 5 participants)
Traffic Sources, Marketing Campaigns & Attribution Training - 0.5 Day
Is generating traffic to your site a major challenge for your company? Do you need to do an in-depth analysis of the investments made in your company’s organic positioning and marketing campaigns to identify optimisation levers? If the answer to any of the se questions is yes, then you must know how to make the most of the traffic sources analysis in the Piano Analytics.
In a nutshell...
⏲️ Duration: 0.5 day
🧑💻 Profiles: Traffic manager, Digital Analyst, Advanced Digital Analyst, Administrator
🎯 Training goals:
Gain a better understanding of the fundamentals of Analytics (organic sources and marketing sources)
Understand the tagging of marketing sources (declaration, use of variables, definition of sources)
Discover Attribution, from its definition to the analysis under Explorer
🌍 Piano offices (Paris 9) or Customer offices or Remote - No hybrid format
💰 Pricing (excl. VAT): starting at 720 € (initial rate, for up to 5 participants)
Export Data with Piano - 0.5 Day
Piano offers data export tools to meet all your requirements and your ambitious data science projects. This training explores the different possibilities offered by our tool. It is aimed at an audience already familiar with the basics of Piano Analytics. Whether you already have an export solution in place and are curious about existing alternatives, or whether you are currently studying this subject.
In a nutshell...
⏲️ Duration: 0.5 day
🧑💻 Profiles: Digital Analyst, Advanced Digital Analyst, Data Scientist, Administrator
🎯 Training goals:
Determine the most relevant export solution for your needs
Understand the mechanics of data export and the limitations of each solution
Anticipate the types of data available and unavailable in the different export options provided
🌍 Piano offices (Paris 9) or Customer offices or Remote - No hybrid format
💰 Pricing (excl. VAT): starting at 720 € (initial rate, for up to 5 participants)